Women’s Inequality in Scotland
Comissoned by
Scottish Women’s Budget Group
Explainer Video
Involved in
Animation
Sound Design
Produced in
2023
What is the project about?
What is the task?
SWBG’s mission is to promote equality in Scotland through gender budgeting. The video aims to recognize the different challenges faced by women in Scotland.
The NGO wants to highlight the difficulties faced by women in Scotland using simple visual language. The explainer has to be straightforward in showing the inequalities.
How did I approach the project?
Collaborating with graphic designer Jo Harrison, we developed visual languages depicting inequality in Scotland. We used tilted backgrounds to illustrate systemic bias and created infographics to effectively visualize research data. These design choices helped convey complex inequality issues in a clear, accessible manner.
Storyboard Design | Jo Harrison
Motion Design | Joyce Lo
Sound Design | Joyce Lo